104 En

104.ua: FROM GAS STATION TO SERVICE #1

Making it simple and convenient in such a complex sphere as gas is a difficult task. Communication is modern and technological, but close to even the simplest homeowner from a small village. Working with negativity and increasing public awareness of economic and safety issues.

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Design approach

SMM approach

Management of Instagram and Facebook

Рішення

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Moving away from "subscriber", "gas company" and "wait on the line". Closer to a modern customer, technological service, online communication. Simple and understandable texts and designs, many explainers (about the product and gas safety rules).

VISUAL

VISUAL

VISUAL

VISUAL

VISUAL

Візуал

Візуал

Візуал

# 01

Original illustrations

Moving away from templates and stock images, we create our own!

# 02

Explanation with animations

“Pay for gas and delivery in one payment.”

“104 Gas in your home.”

# 03

Getting to know through photos

# 04

Simple about safety

# 05

Save on heat

# 06

#AskRespond104

# 07

Simple about delivery

Explaining complex and not very pleasant moments.

# 07

Просто про доставку

Пояснюємо складні та не дуже приємні моменти.

CONTENT PROJECTS

CONTENT PROJECTS

CONTENT PROJECTS

Boiler Okay – everything about gas boilers YouTube project

Just Delicious – cooking show on YouTube (during the cooking show, +16,000 subscribers were added on YouTube 104.ua)

RESULTS

RESULTS

RESULTS

RESULTS

RESULTS

RESULTS

RESULTS

From 0 to 18200 subscribers in Instagram

84 800 subscribers on Facebook